Kind of boring, wearing the same clothes all day. Using the digital chroma key technique, the colours and patterns of clothing items can change any time of the day. Exciting question: what does this mean for the aesthetic perception of fashion? And for the social interaction, in the streets or online?
Partners
Industrial Design, Eindhoven University of Technology
Client: Philips Lighting BV
People
Angella Mackey
Researchers: Stephan Wensveen, Oscar Tomico, Bart Hengeveld, Koen van Os, Ron Wakkary
Contributing student: Leva Stakaite